Quit with the Backlinks Already!

It all started when interviewing a new SEO intern. I was asked to do the final interview, and for those of you who know me, I am not a big fan of “SEO optimisation”. You usually loose me when I get told that someone will be full time working on SEO. I mean, 8 hours […]

Long Tail Search Queries the Little Known SEO Gold Mine

Many small business owners set up a blog to drive traffic to their income producing website. Customers are always seeking informative content that provides them with a solution to one of their problems. That’s where keywords come into play. The more pertinent keywords you have, the greater the chances that readers will find your blog. […]

How to grow your New Blog Following with the Rule of 10

The rule of 10 is one of the simplest ways to kick-start your engagement and grow a following on your new blog or website. It is based on the principle of how people are connected and influenced. Used correctly, this will not only help you grow but at the same time will give viewers of […]

Organic SEO Basics- Everything you Need to Know

Search Engine Optimisation (SEO) is a term used widely in the digital world and refers to the optimisation of web content to rank higher in search engines. The three big letters seem to carry a lot of weight and scare many off into paying thousands of dollars a year on expensive ‘improve your rankings’ packages […]

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