How to grow your New Blog Following with the Rule of 10
The rule of 10 is one of the simplest ways to kick-start your engagement and grow a following on your new blog or website. It is based on the principle of how people are connected and influenced. Used correctly, this will not only help you grow but at the same time will give viewers of […]
How to Speed up your WordPress Site and Optimise Images
Following up on the Basics of SEO post a while ago we know that site speed is of utmost importance. This is not only due to SEO but also catering for faster browsing requirements by mobile devices and the ever ‘in a rush’ readership. If we take a site page without any images and flashy […]
Social Media Basics for Business
Facebook, Google+ and other social media platforms have become a norm for businesses. One of the first things business owners do after registering a company is almost immediately open social media accounts. As normal as it may be, the majority of businesses simply don’t have a clue how to use social media to their advantage. […]
Best 100% Free WordPress Themes for Your Business
I am a big supporter of the open source community. I always try use only open source where possible/ available and this includes using WordPress as my CMS to manage this site. Picking a theme that is free (open source) that is not just a ‘lite’ version to encourage you to purchase the full version […]
Organic SEO Basics- Everything you Need to Know
Search Engine Optimisation (SEO) is a term used widely in the digital world and refers to the optimisation of web content to rank higher in search engines. The three big letters seem to carry a lot of weight and scare many off into paying thousands of dollars a year on expensive ‘improve your rankings’ packages […]
How to write kick ass headlines that get results
We both know the importance of quality headlines that grab attention. It gets us clicks, grabs the reader’s attention and has the ability to either make or break our marketing strategy. Did you know that up to 80% of your readers will only skim your headlines instead of reading your amazing copy…?? Headlines are not […]
Why your Facebook post’s organic reach is declining
I noticed a decline over the past year of my Facebook post’s organic reach. This has been steady and especially prevalent when I start a new page off with Facebook ads. Traditionally one could bank on at least 15% of your ‘Likes’ seeing your posts organically in their feeds. This is certainly not the case […]
How to use Google’s new Keyword Planner 2014
This guide will actually show you how to find new keyword opportunities specifically for search engine marketing and optimisation purposes. Unlike many of the so called guides out there. Google’s Keyword Planner is a sure fire way to get the job done, but if you don’t know how to use it; it’s nothing but a […]
How quickly can you learn a new language
This is a topic very close to me because I have learned a new language in my adult years. I decided to share my thoughts and experiences with learning a new language as an adult so you get an indication of what to expect. I have always been fascinated by languages, dialects and accents. Some […]
The 4 Elements to a Killer Advertising Campaign.
There are many articles out there that cover the basics or foundations of a good advertising campaign but none that demonstrate these using only famous quotes. There are many elements or formulas to a good campaign, but this about sums it up. Lets begin… “The aim of marketing is to know and understand the customer […]
